Building the Prospect List for LinkedIn Lead Gen

Building the Prospect List for LinkedIn Lead Gen

When you’re working in B2B sales, one of the most effective ways of generating new leads is with a targeted prospecting list. It’s a tool that can help you understand whom you’re selling to, what influences their decisions, and how you can reach them. Yet the process...
Messaging: Identifying USP & Customer Pain Points

Messaging: Identifying USP & Customer Pain Points

Reaching the right customers, clients, and leads can often be a complex process. However, it’s worthwhile taking the time and effort to make sure you’re getting it right. There are many factors that determine who you should be targeting, both related to the customer...
Customer Research To Nail Down Your Target Audience

Customer Research To Nail Down Your Target Audience

Identifying your target audience is an important process, no matter what position your business is in. Successfully highlighting who you should be marketing to can make your many of your efforts far more efficient. When it comes to things like strategy and planning,...
What to do If You Get Banned from LinkedIn

What to do If You Get Banned from LinkedIn

LinkedIn is a powerful tool when it comes to things like prospecting and outreach for lead generation. There are many ways that you can utilize the platform to enhance your efforts, as well as many additional tools you can use. However, there are also ways you can...