Setting Campaign Goals for LinkedIn Lead Gen Campaigns
As anyone involved in B2B sales knows, even the most well thought out plans can fall by the wayside at times. No matter whether you think you’ve accounted for every variable, there can be unexpected events that mean the plan has to change. However, when you set goals...
Messaging: Identifying USP & Customer Pain Points
Reaching the right customers, clients, and leads can often be a complex process. However, it’s worthwhile taking the time and effort to make sure you’re getting it right. There are many factors that determine who you should be targeting, both related to the customer...
Customer Research To Nail Down Your Target Audience
Identifying your target audience is an important process, no matter what position your business is in. Successfully highlighting who you should be marketing to can make your many of your efforts far more efficient. When it comes to things like strategy and planning,...
What to do If You Get Banned from LinkedIn
LinkedIn is a powerful tool when it comes to things like prospecting and outreach for lead generation. There are many ways that you can utilize the platform to enhance your efforts, as well as many additional tools you can use. However, there are also ways you can...Zopto Blog
Grow Your Business With Social Media Outreach!
