LinkedIn Honors and Awards Section: What You Should Know
When a B2B buyer is considering a purchase, they only spend around 17% of their time meeting with potential suppliers. The rest of the time they spend doing independent research. If a buyer is considering your company as a potential partner, are they going to be...
LinkedIn Company Page Best Practices
There are over three million company pages listed on LinkedIn, and these have millions of followers. From potential customers to job candidates, people rely on company pages to learn more about brands and figure out who they want to do business with. If you don’t...
Using LinkedIn Trending for Lead Generation
There is something gratifying about seeing that notification pop up on your LinkedIn that says, “congrats, your post is trending”. Knowing that your content is useful and getting followers talking is great. But it’s also an opportunity to improve your LinkedIn lead...
LinkedIn Autoresponder: How & Why Set it Up
If you spend a few days away from your LinkedIn account, only to come back to an inbox full of direct messages you’ve ignored, you’re missing a trick. Potential prospects expect almost instant replies to inquiries now, especially in the B2B sector. But you can’t be...
How to Use the LinkedIn “People Also Viewed” Feature for Lead Generation
Wouldn’t it be great if there was a way to instantly find similar users on LinkedIn when you come across the perfect lead? There actually is – it’s just a very underused feature. LinkedIn’s “People Also Viewed” feature is an easy way to find similar leads to...Zopto Blog
Grow Your Business With Social Media Outreach!
